"That’s been one of my mantras - Focus and Simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains."
Steve Jobs

Mexican indie iOS Software Developer.  I'm passionate about iOS mobile apps development. The day the App Store opened its doors, I realized that was what I had always wanted: a place to distribute my little creations with the potential to reach large numbers of people. There is nothing more exciting 🙂.

iOS Developer at Ericsson (Plano, Texas). I was a member of a two-person team responsible for develop an internal project at Ericsson for iOS devices (iPhone and iPad) using Objective-C language. My main function was to implement and connect the app with the API’s hosted on Microsoft Azure Cloud services using JSON technology as communication protocol. Also involved in the creation of several screens of the app, testing and bug fixes.

In 2011 I started to learn Objective C in order to publish my first App. Since then I have created several applications, some successful, some not what I expected. But the motivation never ends. Always looking to improve as a developer and learning new things everyday. Currently I work alone at home under the name of my company EmprendeSoft.

Like any happy indie software developer my work involves the whole development cycle of a software project: software engineering, bug tracking, product design, release planning, customer support, version control, iTunes Connect submission lifecycle and marketing of my own products.

I've always been a autodidact person. I love to learn new things that help me to do my best work in each new project. Here some of my skills:

• Objective C, Cocoa Touch, Swift
• Git
• WordPress, HTML, CSS, JSON
• SQLite, SQL, Microsoft SQL Server

Continuous learning is one of my priorities. Every day I feed with new information, tutorials and experiments related to the Apple development world. Currently I focus my attention on learning Swift and marketing strategies for the promotion of my own Apps. My favorite sources of info about it are: raywenderlich.com, lynda.com, appcoda.com, applecoding.com.

Here some of my live Apps:

I started a new company focused on design, programming, customization and marketing for a selling point software package for small businesses using Microsoft development tools. To date, this software still used in several businesses in my area.

In 2003 I created my own company dedicated to providing technical support and computer services to individuals and small businesses. From repair services, sales and consulting in all kinds of computer equipment. I was responsible for a small group of technicians, we grew together to a reliable and experienced team in our area.

IT Technical Support. Configuration, maintenance and operation of data, mail and printing servers (LAN and wireless). Security, data backups and related.

1996 - 2001
Electronics Engineer
Instituto Tecnológico de Celaya

Spanish - Native
English - Professional working proficiency